13/09/2020 | Vasini Varadan
30/08/2020 | Vasini Varadan
The story of the tree starts with the seed. Once the seed sprouts into a sapling, it is then exposed to all sorts of danger. It is nurturing, courage, patience and grace that ensures that the sapling actually grows into a tree. It is the story which is mentioned in the Matsya Purana that deeply inspired us to create a line that is dedicated to motifs of saplings.
02/08/2020 | Vasini Varadan
Next to the peacock, the parrot is one of the most commonly used designs on silk sarees, especially Kanjivaram and Banarasi silks. How did the parrot come to be closely associated with weaving? On this article, we depict the close association of the parrot with Indian mythology through a set of comics.
26/07/2020 | Vasini Varadan
01/07/2020 | Sreenivas Varadan
In one of our previous articles written during the beginning of the first lock down, we outlined how the Indian cottage textile sector was already very fragile and could be critically damaged by the economic impact of Covid-19. Fast forward around three months and we can clearly see the devastation it has caused among weavers, from the south to the north. Weavers are usually hired on a contract basis and paid per sari woven. During the lock down, most of them have been asked to halt production owing to issues in the supply chain and a drastic reduction in the demand. As a result, their only source of income was cut. The relief packages announced by the government were targeted towards MSMEs but a very small portion of these funds are expected to trickle down to the weavers.
In this article, we outline some of the measures that can be taken to revive the hand loom sector of the nation. Our weavers and their skill that has been passed down many generations are some of our prized possessions and we believe that all of us can play a part in helping a recovery in this sector.